LinkedIn Endorsements Could be Trouble for Lawyers

Lawyers should be careful of the “like” or “endorsement” features on social media sites such as LinkedIn, Information Week cautions. The ABA Model Rules of Professional Conduct has specific restrictions on lawyer advertising and solicitation of clients including Rule 7.1 that provides lawyers should not make any false or misleading communication about their services, and Rule 7.2 which prohibits reciprocal or quid pro quo endorsements. The article states perhaps the most appropriate thing for attorneys to do at this point is either to disable the endorsement feature (if that can be done) or disclaim any implication of special skills or abilities based on such endorsements.