NPR: Adventure Series Book Publisher Sues Netflix Over Trademark

The publisher of the book series “Choose Your Own Adventure" is sueing Netflix for trademark infringement, NPR reports. The Netflix show Black Mirror contains the episode "Bandersnatch,” which allows viewers to make the decisions for the main character. CEO and publisher of Chooseco Shannon Gilligan believes the episode’s interactive narrative format and use of the phrase “Choose Your Own Adventure” violates their trademark and causes confusion for viewers regarding whether or not the book series is affiliated with the episode. Read the full interview between Gillogan and Alexi Horowitz-Ghazi of NPR’s Planet Money podcast here.

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