Monday, May 10, 2021

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If You Plan to Rebrand Post-Pandemic, Study the 'Tacking' Doctrine First

Many businesses are re-assessing and planning for an economic future after the disruption of the COVID-19 pandemic. In the May-June TBJ cover story, Scott Douglass and Dominic Rota explain one pathway to growth — corporate rebranding of a company name, logo or design. But businesses looking to bridge historic brand recognition with a modern update should explore the legal doctrine of “tacking.” Read this article and the entire issue online!

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All Together Now! Getting to Know the Federal Executive Branch Ethics Laws, A Primer

Nick McCall and Jill McCook's article about ethics laws within the federal executive branch is so extensive, the Journal published it in two parts! This month you can read Part 2, in which the authors turn to the nuances of post-employment rules binding federal employees and issues arising when federal employees seek a new job; the ethics of the appropriate use of government resources; and the essence of political speech and political activities for federal employees, centering on the Hatch Act. ICYMI, Part 1, published in the March-April issue, reviewed the origins and essence of the federal executive branch ethics laws and regulations. 




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In Her Last Column, President Sellers Writes About Hope from a Hard Year

In her last column, TBA President Michelle Greenway Sellers writes about the wild ride that has been the past year, and how the legal profession has risen to meet the challenges. She ends her presidency with hope on the horizon. "The good news is that we are moving toward in-person activities, and those who want to be vaccinated now have that opportunity. We are planning our first hybrid TBA Convention in Memphis in June. The Convention will feature virtual and live events to maximize opportunities for member participation across the state. … At the Lawyer’s Luncheon on Friday, June 18, it will be my honor to pass the gavel to your 141st TBA president, Sherie Edwards."

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TBA Leaders to Take Top Spots in Statewide, National Groups

Germantown attorney James “Jim” Barry will serve as president of the Tennessee Bar Association in 2023-2024. The YLD announced its new president will be Nashville lawyer Billy Leslie. And TBA Executive Director Joycelyn Stevenson has been chosen to serve as vice president of the National Association of Bar Executives (NABE) for 2021-2022. Read about these leaders and more in this issue.

Tennessee Bar Journal

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